We were able to generate 41 leads in 3 weeks with an average cost per lead of $6.91 in an extremely competitive niche – immigration lawyers.
For comparison, the average cost per click on Google ads for this niche is at least $14, which means that the average cost per lead will be around $90-140.
The best part about this case is that the actual leads were of an extremely high quality, with a closing rate of 50%, which is INSANE for Facebook.
So, how did we do it? Let’s take a closer look