FTDigital
Performance-Driven SEO Kingston
Grow your organic traffic to get free leads, and stop paying ridiculous bills for Google Ads. We will increase your website traffic or give you a full refund!
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Success Rate
★★★★★ 5/5
If your traffic doesn’t increase by at least 30% in 3 months, we’ll give you a full refund.
Quoted On
Kingston SEO COMPANY
If You Want to Grow Your Business in Kingston, You've Come To The Right Place
Hi, my name is Gleb. I’m the owner and founder of FTDigital. For more than 5 years, I’ve been helping local businesses and e-commerce stores with their marketing. From startups to publicly-traded companies, I’ve seen it all, and I know there is hope for everyone.
Back in 2018, when I entered digital marketing as a web developer, I was a huge believer in web design. It felt like all companies had to do to achieve success online was to create a beautiful website. Many people I meet today still think that’s how it works, and I don’t blame them.
Investing in a website redesign seems logical because that’s what your prospects see. After all, you want to show them that you’re a reputable company and you’ve been around for some time and can be trusted to perform the service they need.
The only problem here is the beginning of this logical chain – they need to find your website.
If they find it by searching for your company’s name, they’re likely already know you and are just looking for your contact information to schedule an appointment.
But what if they’re searching for a service you provide, let’s say, “emergency plumbing Kingston”? Will your website’s link be the one they click?
If you don’t show up in the top 10 results for that keyword, your chances of getting that click are slim to none. So how do you change that? You need SEO.
SEO Basics
Why SEO and Not Google Ads?
There is no better traffic for a local business than a search one. Think about it, if you’re trying to get leads through social media, your organic posts or your ads are shown to people who don’t really need your service right now. They’re on these apps just to read the news or watch memes. Chances of them remembering your company’s name at some point in the future when they will need your service are close to zero.
At the same time, when people open search engines like Google and type in “basement renovation Kingston”, they clearly need your service right now. Of course, that doesn’t mean that all of them are ready to buy right now. They could be looking for a quote and planning for next year. But here is where the difference between Google ads and search engine optimization becomes clear for everyone, even for those who’ve never heard about SEO before.
When you’re doing Google Ads, you have to pay for each click on your ad, no matter if the prospect pays for your service or not. Your ad is out there, and all tire kickers can click on it as much as they want and drain your budget. Additionally, the cost of customer acquisition will never be stable: the more companies start advertising, the higher it goes.
With SEO, you don’t pay for these clicks. With the right seo strategy, your service pages will start appearing at the top of the search results, giving you even more clicks than you’d get with ads: on average, ads get around 5% of traffic, while the first position gets around 30%!
The only drawback of SEO is that it takes time. Ads can get you calls tomorrow, but SEO usually takes at least 3 months to see any tangible results. The time it will take is unique for each website and depends on the age of your domai